Overview of Services

​These tasks involve designing or adjusting print-ready files.

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• Business Card Design: Creating the layout and final files for a new employee's business card, often using an existing template.

• Flyer/Poster Design: Designing a simple, single-page flyer for an event, sale, or promotion.

• One-Sheet/Sell Sheet Design: Creating a one-page document to summarize a product or service.

• Price List/Menu Layout: Formatting and designing a professional price list or a simple food/service menu.

• Letterhead/Envelope Design: Creating the master template files for official stationery.

These tasks are focused on visuals for online platforms and digital marketing.

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• Social Media Graphics: Designing single posts, profile banners, event covers, or ads for platforms like Instagram, Facebook, LinkedIn, or YouTube.

• Email Headers & Banners: Creating visually appealing graphics for the top of an email newsletter or marketing blast.

• Website Hero Images: Designing the main, large banner image for a new landing page or website section.

• Banner Ads (Display Ads): Creating a set of static or animated (simple GIF) banner images in various standard web sizes (e.g., 300x250, 728x90).

• Icon Design: Creating a small set of custom icons (e.g., 5-10) for a website, presentation, or application interface.

• YouTube Thumbnails: Designing eye-catching thumbnails for video content to increase click-through rates.

These tasks involve working with existing brand elements.

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• Logo Clean-up/Vectorization: Taking an older, low-resolution logo and re-drawing it as a scalable vector file (AI, EPS, SVG).

• Color Variant Creation: Creating a logo in different color schemes (e.g., all white, all black) for specific uses.

• Brand Guideline Documentation (Basic): Compiling a one-page sheet that defines the logo usage, primary colors (CMYK/RGB/HEX), and primary fonts.

• PowerPoint/Presentation Templating: Designing a few master slides (e.g., title slide, content slide, thank you slide) based on the company brand.

These are production-focused jobs.

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• Photo Background Removal: "Knocking out" the background of product photos to create a clean white or transparent image.

• Image Retouching: Performing basic photo edits like color correction, cropping, and light retouching for marketing use.

• Infographic Element Creation: Designing the individual charts, graphs, or visual elements for an infographic (with the data already provided).

• Document Formatting: Taking a large block of text (e.g., a white paper or report) and formatting it into a clean, professional, and readable layout.

These tasks focus on maintaining your brand's online presence and engaging your audience.

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• Social Media Scheduling:

  • Scheduling pre-created content (text, images, video) across platforms (Facebook, Instagram, LinkedIn, X).

  • Monitoring mentions, comments, and direct messages (DMs) for immediate response/escalation.

  • Conducting basic hashtag and trend research for content ideas.

• Content Support:

  • Uploading and formatting blog posts in the Content Management System (CMS) like WordPress.

  • Proofreading and editing written content (blogs, website copy, emails).

  • Conducting keyword research and basic SEO updates for content titles and descriptions.

• Email Marketing:

  • Setting up email campaigns and newsletters using platforms like Mailchimp or Constant Contact.

  • Managing and segmenting subscriber lists (adding new sign-ups, removing bounces).

  • Designing the basic layout of email templates.

• E-commerce/Inventory:

  • Managing product listings (adding new descriptions, images, and tags) on platforms like Shopify or Amazon.

  • Processing orders and managing tracking information.

  • Monitoring inventory levels and alerting the owner when stock is low.

If you have a unique idea that is not on the list and would like assistance bringing it to life, please contact me with the details and I will do my best to help.